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Together We Can

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The purpose of the Signage and Façade Improvement Program (SFIP) is to assist businesses in signage compliance and improve the appearance of existing businesses. The SFIP mission is to stimulate revitalization and private sector capital investment by proactively addressing deteriorating property conditions and encouraging improvements which increase our
City’s overall economic vitality.


The purpose of the Activate the Public Right of Way Program  (A.R.O.W.) is to beautify, activate and promote our City by working with the business community to enhance portions of the public right-of-way (PROW). The Program will create spaces that cultivate community and culture, increase property values for residents of our City and spur economic growth and income to local merchants by encouraging pedestrian traffic. The program’s two areas of focus are outdoor display areas and outdoor recreational areas.


Those who reside and work in the City of National City desire an environment that is clean, safe and attractive. Through the
Adopt-a-Place Program individuals and organizations in the City of National City can take an active role that will help and contribute to the beautification of parks, streets, gateways and public spaces. The program mission is to increase awareness of our many public spaces & parks, encourage & recognize volunteer contributions and build community pride.


The purpose of both BrightSide Produce and the Live Well Community Market Program is to increase access to healthy foods, such as fresh produce, for National City residents. BrightSide Produce is a small-scale produce distributor that meets the needs of small, independent markets by delivering fresh, affordable produce and providing services to help market owners profitably stock fresh produce. The Live Well Community Market Program assists markets with interior and exterior improvements to promote healthy foods, improve the market’s design, successfully sell fresh and healthy foods, and increase the bottom line.